Every new business starts with a brilliant idea, a grand vision and a big dream. But the journey from “Start up” to “Talk of the Town” is not linear. There are different paths, different journeys, different resources, and different learnings, but all leading to the same destination. Wouldn’t it be great to have a guide along the way - to take you from where you are all the way to the end game?
All entrepreneurs & organizations pour their blood, sweat and tears into building their brand and business. But all must inevitably go through the Start Up Cycle – Seed Stage, Early Stage, Growth Stage & Expansion Stage. The Seed and Early Stages are to ensure that your business is viable, the product is in line with consumer needs and your business models are sustainable.
If you’re in the Growth Stage right now, you’re probably striving to ensure that your brand is visible, discoverable and accessible to your target audiences. For this, you need a deeper understanding of your customers’ wants, what formats they prefer, where can I find them, heck, sometimes you may even need to relook at defining who/ who else can be my target audience. To answer questions like these, most organizations need a large marketing team with diverse skillsets and knowledge that can help them:
But when you’re in the Expansion Stage, your brand will need a different approach.
You need a marketing partner what can help you maximize growth while minimizing risks and costs. A partner who can help with:
But let’s be realistic! If you’re in the Growth Stage right now or are contemplating it,
now might not be the right time for you to invest in a robust marketing team of 8-10 team members with the right
kind of experience and expertise. At this stage, you need an external marketing partner who can help you reach
your growth goals in a quick and efficient manner.
Medulla Communications is one of the world’s most awarded healthcare advertising agencies.
We have been awarded the Healthcare Agency of the Year at Cannes Lions Health and the first agency
to be in the top three rankings at Cannes Lions Health for three years in a row. But what’s even more important to us is that
we are probably the world’s only healthcare advertising agency to win the world’s biggest creativity and marketing
effectiveness awards and being the only healthcare advertising agency to be ranked in the top ten ‘most effective
independent and specialist agencies’ by the World Advertising Research Council (WARC) and Effie’s.
This comes from our leadership experience on the sales, marketing and advertising front as well as our team’s love for digging
deep for sharp insights that drive strategy and inspire creativity.
We can help you drive brand growth today and use those learnings
to help you scale up your business and expand in the coming days. Afterall,
“It’s not about ideas.
It’s about making ideas happen.”
- Scott Belsky, co-founder of Behance
Want to talk about our work in the USA market or have a specific
brand problem in mind? Reach out to:
917-496-5623 
andrew@medulla.in
Or just fill in your details and we will reach out to you